Vast Pathway

Career quiz demos

One quiz engine, four schools. Each build uses that school's real programs, campuses, and brand colors. Nothing entered in any of these is captured, sent to a CRM, or leaves the browser.

CTA placementsThank-you pageExperiments

Arriving with a program in mind

Both cases start from the same ?program= parameter using the school's own page slug, so the mass CTA edit can paste the slug that is already in the URL. What differs is how firmly we hold on to it.

From a program page. Someone reading about Dental Assisting is still browsing. The quiz opens with that program already selected so they never retype what they just clicked, but they can pick a different program, or step back out to the other areas entirely. Whatever they end on is what the result gives them.

From an ad. Add &lock=1. You paid for a click on that program's intent, so the quiz drops the program questions completely and the result is that program, whatever the answers say. The archetype and strengths still appear, so a rep can see when someone leans elsewhere, but the prospect is never told the thing they clicked was wrong.

Add ?debug=1 to any quiz to see the captured payload at the result, including every activity recorded against the lead.

What admissions gets back

Sample briefCall today

Maria Delgado · Greeley · (970) 555 0148 · m.delgado@example.com · 80631

  • Matched to Cosmetology Certificate
  • Empathetic Creator (Creator and Guide)
  • Arrived from the Cosmetology Certificate page

Why they are looking

  • Situation: Pretty stuck, and ready for a change.
  • Readiness to change: 9 out of 10.
  • What is missing: the paycheck does not match the effort; there is no obvious next rung to climb.
  • Three years out they want steady support for their family.

Fit and logistics

  • Wants: helping people directly, creative freedom in how I work.
  • Can attend: evening classes.
  • Education: GED or equivalent.

Raise these before they do

  • Paying for it
  • Childcare while I am in class

What they did after the quiz

  • Results emailed to m.delgado@example.com.
  • Requested a tour: next week, evening.
  • Clicked through to the online application.

Open with Confirm the tour first: they asked for next week, evening.

CTA embed examples for school site

Three messages under test. A visitor gets one and sees it on every surface: header, body, sticky bar. How the test is read.

School
Page it sits on
Message
Body format
Body position
Phone, 375px
Not sure which career is right for you?Take the free quiz
Career quiz
Desktop, 900px
Not sure which career is right for you?Take the free quiz
Career quiz

Thank you page CTA

The same three messages, for someone who just submitted a form. With a signed link the quiz knows who they are and asks for nothing again.

Message
What they see

Thanks, Jamie.

An admissions representative will reach out within one business day.